YDX Innovation (YDX.V) signed an agreement with the Comic Convention Latin America group to form a new company that will include the own and operate the intellectual property for the newly created Spartans League.
YDX’s equity ownership will be 20% of the Spartans League and will include revenues for services rendered during the creation and execution of the league. This includes such services such as the development of online platforms, tournament creation, streaming content and management of social media.
“Spartans League represents a significant opportunity in revenues for all the services provided by YDX and its esports division via its subsidiary companies; Purple Mage and Render. The Spartans League ought to be a large revenue driver for us in 2021, in addition to our main business unit, YDreams Global, which grossed revenues over 2 (two) million dollars CAD in 2019. Maintaining an equity position in the league is important for our growth strategy in order to ensure we deliver a premium gaming experience, one that is monetizable and that top endemic and non-endemic brands are ready to invest in,” said Daniel Japiassu, CEO of YDX Innovation.
The Spartans League will be open for both amateur and professional players, and the goal is to add a unique offering to this segment and avoid any conflict with any of the other professional esports calendar of each game title. The league intends to focus on sourcing their own competitive talent to represent their country at the world cup. This will give YDX and Comic Convention Latin America the opportunity to draft for and invest in the winning teams, and help them along in their professional gaming and content creation careers.
“We are building the largest Comic Convention tour in the world, bringing several attractions that will reshape this kind of event. The partnership with YDX Innovation is a great asset for our live events, with their expertise in interactive exhibitions and as a partner for the creation of the Spartans League for gaming,” said Fernando Salame, creator and president of the Comic Convention Latin America.
The Spartans League has confirmed participation from 19 countries so far, which would make it one of the largest open registration tournaments in the world. The games and sponsors will be disclosed in a later press release, but the objective right now is to launch the league with three to five game titles. The fist Spartans World Cup is confirmed for November 2021, in Panama.
—Joseph Morton
