Kidoz (KIDZ.C) signed Mediafarm to be their official sales agency in Poland earlier this week.

Mediafarm has built strong relationships with leading kids brands, and will represent Kidoz across Poland. They also design video and display campaigns for millions of children. The company is certified complaint by Google and is one of the few networks and methodologies that work with Apple’s strict advertising guidelines.

“Mediafarm is excited to partner with Kidoz in order to provide kids’ brands in Poland with the most advanced and safe digital advertising solutions. Mediafarm is the interactive media sales house leader in the kids’ digital advertising industry in Poland. Agencies and marketers trust our innovative, safe and effective advertising solutions that reach millions of kids in Poland every month. Partnering with Kidoz enables us to tap into their state-of-the-art technology and it will complete our product portfolio. As Polish kids gradually move their media consumption from off-line to on-line, we are here to assist the biggest brands with our engaging campaigns on desktop, smart phone and tablet. Kidoz’s advanced tools and massive reach within kids demo in Poland strengthens Mediafarm’s position as a one-stop shop for safe kids’ digital advertising,” said Tomasz Bruss, Mediafarm founder and chief executive officer.

Kidoz is the owner and proprietor of the Kidoz Safe Advertising Network, which reaches in excess of 100 million kids a month. The company’s publisher powers the network with its installations in more than 3,800 kids apps. The network is certified safe by Google and Apple and approved for use in the App Store.

The Kidoz Safe Advertisement Network is compliant with both the Children’s Online Privacy Protection Act (COPPA) and general data protection regulation (GDPR), brand safe, completely hand curated and reaches more than 100 million children every month. Their network is a proven magnet for high quality children’s brands, including Mattel, Lego, Disney, Crayola to name a few.

“As our kid-safe network continues to scale globally to over 100 million monthly active users, we are sourcing the top agencies who can secure advertising campaigns from the most renowned kids’ toy and entertainment companies. Kidoz safety, reach and platform approval from Google and Apple have made Kidoz the most popular mobile network for kid-safe publishers, and our growth is a result of our high-performing media and highly engaged users. We welcome Mediafarm to our agency sales team and look forward to a long and successful partnership,” said Jason Williams, Kidoz co-CEO.

—Joseph Morton

Written By:

Joseph Morton

Joseph is a Vancouver-based author and journalist with both a communications degree and journalism diploma (and a few novels) under his belt. His joie de vivre is to spin difficult technical topics into more human-centric narratives. Buy him a coffee and he'll talk your ear off for hours about privacy issues, blockchain, cryptocurrency and martial arts. Don't talk to him if you're either a tomato, a bully, or if you're not a fan of either 1984 or Tender is the Night. No. You can still talk to him. Just be prepared to be told why you're wrong.

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Tags:
Communications
Entertainment
Technology
Advertising
children's advertising
Children's Online Protection Act
Crayola
Disney
general data protection regulation
Kidoz
Kidoz Safe Advertisement Network
KIDZ.C
Lego
Mattel
Mediafarm
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