Mind Cure Health (MCUR.C) released its latest formulation, an all-natural supplement called Mind Cure Teen today, according to a press release.
Mind Cure Teen is intended to alleviate the symptoms of mental stress, such as sleepnessness, restlessness and nervousness, in teens. The company has teamed with formulators to increase the impact and scalability of their mental health remediation package.
“Despite our society’s focus on mental health and teen stress, there has lacked a natural solution on the market to alleviate the restlessness and nervousness that teens are facing now more than ever during the COVID-19 pandemic,” said Mind Cure president and chief executive officer, Kelsey Ramsden.
The company’s product launch will include a distribution net spanning all of North America, starting in the first week of January as the product becomes available for preorder on their website with delivery as early as mid-February. Mind Cure then intends to expand their digital retail presence for Mind Cure Teen to a global level by late 2021.
“Teen mental health is a tremendously underserved segment with real and significant need. As a mother, I am thrilled to offer an all-natural product for other parents out there who wish to support their teens in reducing stress, nervousness and agitation. I believe that a routine of mental hygiene is just as important for our teens as routines of brushing teeth or taking vitamin C. Mind Cure Teen supplement is our first step in supporting young people. Down the road, our digital therapeutics will provide a way for teens to be further supported in the optimization of their own mental wellness to pursue their aspirations,” said Ramsden.
The product uses safe, all-natural ingredients such as botanicals, minerals and vitamins, and meets the standards of California’s Proposition 65, ensuring products do not contain any harmful levels of hazardous chemicals. It also represents potential entry into the North American market for supplements, which is projected to be worth $61.8 billion by 2025, and grow annually by 7.1%.
—Joseph Morton