Element Nutritional Sciences (ELMT.C) begins commercial production for Rejuvenate Muscle Activator

Element Nutritional Sciences (ELMT.C), Canadian company focused on developing patented and science-based products for the global consumer goods market, announced today that it had commenced commercial production in the US for its Rejuvenate™ muscle activator stick packs.

The initial batch is expected to be finished in August 2022. The new stick packs and newly designed packaging will be distributed through Element’s retailer network which includes CVS in the US as well as Shoppers Drug Mart, Loblaws and Rexall in Canada.

Element expects the new Rejuvenate stick packs will add approximately 10% to the company’s gross margin.

Commercial production for Rejuvenate stick packs follows the commencement of the company’s production trials for Rejuvenate muscle activator, a ready-to-drink beverage, which was announced o May 30, 2022. Each of the products utilize Element’s patented amino acid formulation, proven to result in muscle protein synthesis of 57% which is estimated to be 150% greater compared to traditional whey-based protein powder.

The Rejuvenate muscle activator stick packs will be available in citrus blast, raspberry and fruit punch.

Stuart Lowther, CEO of Element, commented, “We are rapidly converting our innovation pipeline into consumer products for large consumer markets and we are doing it efficiently by leveraging our proprietary patented amino acid formulation. Rejuvenate muscle activator has the potential to gain significant market share in the whey protein market based on its proven efficacy and functional attributes, and we look forward to announcing purchase orders with our retail partners in the near term to bring this product to market.”

This announcement followed news of Element’s Rejuvenate™ Immune Health being made available through Amazon.com.

The company’s product line also includes its JaktRX™ dietary supplements which support muscle growth and boost energy. The JaktRX online outlet sells muscle & strength boost formulations, performance & recovery formulations as well as apparel and gear.

Element reported $319,705 CAD in cash as of March 31, 2022 and revenues of $2.28 million in Q1 2022, a 559% increase from Q1 2021. The company also came in with a net loss of $975,621 in Q1 2022 which was 31% lower than the $1.43 million net loss recorded for the same period a year before.

The global whey protein market is expected to grow from $11.0 billion USD in 2022 to over $18.0 billion by 2029. Also, the global functional beverage market was estimated to total $110 billion in 2020 and is expected to grow at a CAGR of 5.9% to reach $200 billion by 2030.

These explosive trends are anticipated to help drive demand for Element’s novel portfolio of health products.

Currently the company trades at $0.22 CAD per share for a market cap of $26.3 million.