As of today, Liberty Leaf (LIB.C) is officially a sponsor of Equity.Guru, and I’ll be helping them as a market consultant. This means, for you, I’ll be able to bring you an up close look at what they’re doing, how they’re doing it, and what you can hope to get out of it.

But long time readers will also know, getting a closer look can sometimes mean you see more than the insiders would like. So let’s take a good hard look at Liberty and see what’s being set at the table.


Liberty Leaf (LIB.C) only recently switched from Weststar Resources (WER.C), though that company has been looking for a good way into the cannabis sector for a long time. CEO Will Rascan is one of the nicer guys in the markets, and when I last spoke to him it was back in 2014, when his plan was to look into opening a chain of vape juice stores. The rules never really came around to make that doable, but Rascan held the line on waiting for something to roll into his wheelhouse that was really worth taking a swing at, and he thinks he’s got it now.


The public-facing play that Liberty Leaf is presenting at present is an LP applicant with Health Canada called North Road Ventures, which currently has a leased commercial space in the Vancouver area. The application is for 1320 lbs of marijuana in year one. I could tell you all about the experts they have lined up and the application being rock solid and blah blah, but you’d be wasting time and energy because North Road isn’t the play here.

What is? Here’s the thing: I can’t tell you. NDA. What I can tell you is it’s big enough that, after I’d closed off business to all new sponsorships last week (I can only do so much without hiring more people), I heard the Liberty Leaf story late Friday and negotiated a deal, stat.

I can’t buy stock because of that NDA, but I’d taken up a little before the meeting and that chunk is currently up 59% in just a few days. I will be holding for the foreseeable.

The story is REALLY new – so new that a lot of financial data providers don’t yet have LIB.C in their systems. Google, Stockhouse, all are behind the times and show no data. I had to use Qtrade to get recent pricing.

My guess is you’ll see a lot of that secret info come public in the coming days as LOIs are locked down and, when you do, I’ll tell you everything I know.

— Chris Parry

Written By:

Chris Parry

A multi-Webster Award winner for excellence in BC journalism, Parry is the founder and publisher of Equity.Guru, which he built with the specific plan to blend old school reporting with stock promotion, in a way that puts the emphasis on truth, high standards, and ethics. Parry is a veteran of TV, radio, and print, and consults with public companies to help them figure out their storylines, lay down achievable milestones, and improve their communication with shareholders, while also posting regular deep dive analysis of companies in the public spotlight.

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