Nothing inspires more vitriol, debate, and general online stick-to-it-iveness like sports talk, and those who have managed to bring together an audience have generally fared well on the financial side out of it, with big money exits and partnerships. Think Fanduel, SBNation, Draftkings, TheScore…

Fandom Sports (FDM.C) is looking to do something no other sports portal has done before – actually choose a winner in sports arguments.

That’s right – they want to have fans argue their case for a set amount of time, and then have the crowd pick a winner. No more endless bar room banter that never seems to get to a natural conclusion…

Factor in celebrity content, aggregated content, and you’ve got something that adds a twist to the existing offerings out there.

And when you compare the current Fandom Sports market cap ($3 million) with that of Canada’s other public market sports platform, TheScore ($66 million), there’s clearly some room to run.

We talked to the key men behind the plan and dove deeper into Fandom in this week’s Equity.Guru podcast.

— Chris Parry

FULL DISCLOSURE: I have no commercial arrangement with Fandom Sports, nor do I own stock in the company.

Written By:

Chris Parry

A multi-Webster Award winner for excellence in BC journalism, Parry is the founder and publisher of Equity.Guru, which he built with the specific plan to blend old school reporting with stock promotion, in a way that puts the emphasis on truth, high standards, and ethics. Parry is a veteran of TV, radio, and print, and consults with public companies to help them figure out their storylines, lay down achievable milestones, and improve their communication with shareholders, while also posting regular deep dive analysis of companies in the public spotlight.

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